The K-Shaped Economy Has a Latino Face: The Data Proves It.
On April 30, 2026, the Bureau of Economic Analysis dropped a number that made headlines across every major financial outlet: the U.S. economy grew at a 2.0% annualized rate in Q1 2026.
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Congratulations to Alejandra
Congratulations to Alejandra (Alex) Garza and Wynona Redmond
Alejandra (Alex) Garza and Wynona Redmond who were both appointed as Lottery Control Board members with a unanimous vote by the Illinois Senate. We couldn’t be luckier to have you both!
Here’s to another year to bring fun lottery games to Illinoisans while providing funding for K-12 education!
This week I was honored to join the Rufus Williams morning show on WVON…
This week I was honored to join the Rufus Williams morning show on WVON 1690 AM. The topic was governance – the roles and responsibilities of a member of the Chicago Board of Education. I was delighted to share my thoughts, advise, and personal experiences based on having served on the Chicago Board of Education a few years ago.
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Stewarding Success
Stewarding Success
Alejandra Garza, ’92, shares what she’s learned from straddling three cultures, founding her own business, and serving her community.
“I thought, it doesn’t matter if you’re not born a millionaire. What matters is holding onto what you have and investing wisely,” Garza shared with Chicago Booth students at a recent event in the school’s Leaders of Color series. “The first investment is in yourself. You think about it and you say, I can do almost anything.”
For Garza, that meant founding her own business, AGG Consulting, in Chicago. As president, she provides strategic marketing, leadership development, and business consulting for health insurance companies, educational institutions, nonprofits, and other organizations she’s passionate about.
Garza spent her young life in three different cultures. She was born in Mexico and grew up in the United States. She returned to Mexico for a few years to study at the Tech of Monterrey before moving to England. Though challenging at the time, continually adapting to a new culture proved to be a career asset, she said.
“Individuals who have lived in other places can go from one culture to another and understand what the signposts are or speak other languages,” she said. “It gives you an opportunity to look at problem-solving in different ways.”
Congratulations to our Client, The Foundation of Little Village
The Little Village Community Foundation announced that it has changed its name to the Foundation of Little Village.
Branding or “Choose the right name.”
Picking your business name is important as it tells your consumer who you are and what you do. Sure some names may sound great during a midnight-creative session, but will that name stand the test of time? We know that a company name may evolve over the years – two examples that are Apple Computer now known as Apple and Starbucks Coffee to Starbucks.
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Honored by UChicago’s Women’s Alliance
Honored by UChicago’s Women’s Alliance
I am pleased to be one of the alumnae highlighted by the #UChicago’s Chicago Women’s Alliance (#CWA)…
Branding or “Choose the right name.”
Picking your business name is important as it tells your consumer who you are and what you do. Sure some names may sound great during a midnight-creative session, but will that name stand the test of time? We know that a company name may evolve over the years – two examples that are Apple Computer now known as Apple and Starbucks Coffee to Starbucks.
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Music & Marketing
Music & Marketing
Back in 2016, Rich Cohen’s article “Mick and Keith’s Guide to Business Success” appeared in the Wall Street Journal highlighting business and marketing strategies that have served the Rolling Stones well throughout their long musical career. This article provides the reader with ideas, history and reflections that can assist all of us in developing and revising our own business development. It is also interesting and fun to read.
So what can we learn from a rock & roll group that has been around for the past 50 years?
Branding or “Choose the right name.”
Picking your business name is important as it tells your consumer who you are and what you do. Sure some names may sound great during a midnight-creative session, but will that name stand the test of time? We know that a company name may evolve over the years – two examples that are Apple Computer now known as Apple and Starbucks Coffee to Starbucks.
Market Segment or “Know what the market wants from you.”
Do you know how many competitors you have with similar products or services? How do you differentiate your business from your competition? When the Rolling Stones released their first single back in the 1960’s, they had to figure out how to differentiate themselves from the Beatles. Instead of copying the Beatles’ style, the Rolling Stones became and promoted a more edgy, sexy style attractive to a certain market. Over the decades, that style has evolved to reflect changing musical tastes.
Creative Flow or “Beg, borrow, steal.”
You know your products, services and your competitors’ offerings. Is there something that you can “beg, borrow or steal” from your business environment that can strengthen your offering? Anticipate changing trends in your business environment and begin to “beg, borrow and steal” from companies that are disrupting their industries with new products, services or delivery systems.
Change is Good or “Never stop reinventing.”
Each new day brings an opportunity to improve your business strategy and maintain your individual elasticity to express your passions, dreams and direction. Each new day your business strategy needs to respond to the ongoing changes in the market that your serve. Respond by reinventing your business strategies and your ability to stretch your passions and dreams.
Finally, there is plenty of advice on how to create, fix or manage your business strategies, here at AGG Consulting, we will point out some useful tools that are currently available and release a few marketing and business development tools of our own.